Pay As You Please is a unique restaurant where customers pay what they believe is a fair price for their food.There is a restaurant in Killarney were you can decide how much the meal was worth.

As a business concept for cash-conscious Irish consumers, ‘pay what’s fair’ catches the attention. A Killarney restaurant, Pay As You Please, is celebrating its first, successful year. “We never set ourselves a target, money-wise,” says co-owner Rob O’Reilly. “All we wanted to do was become reasonably popular with locals and make enough money to pay the bills. What actually happened was amazing. It exceeded all expectations, with locals and tourists supporting us way beyond our wildest dreams.”